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About White Sand

The company behind Think.

White Sand Intelligence is a software company. We develop Think and work with businesses to make everyday work simpler, with a practical approach to technology and respect for the people who use it.

Founded in 2026. Transparent by default. No lock-in, ever.
ICO Registered
D-U-N-S® Registered (UK)
UK Company No. 17155303
Our philosophy

Understand the business. Then design the software.

Our philosophy starts with understanding how a business operates today: the people, the processes and the decisions that keep it running.

That understanding should shape the design of the software. We build around the work people actually do, preserving what works well and making the difficult or repetitive parts easier.

The business comes first.
Where it began

It began with the work behind the business.

White Sand Intelligence grew out of Blue Ocean Social, a marketing company founded in 2023.

Working with businesses through Blue Ocean Social brought us closer to their day-to-day operations. We saw that growth was not only a question of reaching more customers. The work behind each inquiry and order mattered just as much.

White Sand was created to focus on that side of the business. Today, Think is a central part of that work, shaped by conversations with the people who will use it.

2023
Blue Ocean Social was founded in 2023. White Sand grew from the work that followed.

About our managing director.

Marcus is co-founder and managing director of White Sand Intelligence, where he leads software development and sales.

Marcus Arne Habbestad

Marcus Arne Habbestad

Co-Founder, Managing Director
Background

Deeply passionate about artificial intelligence, software engineering, design and, above all, neatly organizing things. Before Blue Ocean Social, Marcus worked in business development in the Norwegian energy sector.

Education

He holds a Master's in Business Strategy from the Norwegian School of Economics and a bachelor's in Business Administration from the Western Norway University of Applied Sciences.

LinkedIn
Happiest working with people who think big and treat others well.
Vision & mission

Technology should support the people doing the work.

Our aim is to give businesses more room to grow without adding unnecessary work for their teams. We believe software is most useful when it supports people’s knowledge and leaves them in control.

What we value

What matters to us.

Clarity

Clear explanations of the work, the costs and the limitations. We want customers to make informed decisions, without jargon getting in the way.

Consistency

Careful work, straightforward communication and follow-through. A good working relationship depends on what happens after the first conversation.

Quality

Attention to the details that matter in everyday use. We listen to feedback and use it to improve what we build.

Get in touch

Let’s get to know your business.

If you would like to know more about White Sand or explore whether Think could help your team, get in touch. We will start with a conversation about your business and what you need.

Get in touch
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